Georges and Graves bring Lemonade Day to South Louisiana
Today, Georges Enterprises’ CEO John Georges and Raising Cane’s CEO Todd Graves were joined by All-Star Hornets Point Guard Chris Paul and Saints Owner/Executive Vice President Rita Benson LeBlanc to announce that National Lemonade Day is coming to South Louisiana. Chris Paul and Rita Benson LeBlanc will serve as spokespersons for this major youth initiative.
Lemonade Day, which will be held on Saturday, May 7, is a free, community wide program that fosters entrepreneurship and character development among South Louisiana's youth by supporting them in establishing and operating their own lemonade businesses. Young entrepreneurs are provided with free, detailed support materials, such as an Entrepreneur Workbook, Marketing Tips and the Caring Adult Guide, to help them establish their lemonade stand. These “lemonaders” are advised to spend a little, save a little and share a little, donating a portion of their profits to a local charity of choice. After covering their expenses and paying back their investors, children are encouraged to open a youth savings account. There is no registration fee for youngsters to participate.
“We are so excited that everyone has joined us in bringing Lemonade Day to South Louisiana," said local champion Georges. "Our region's future lies in the hands of our youth, and Lemonade Day not only recognizes this, but it embraces it."
On Lemonade Day, everyone has a job – either buying or selling lemonade. The community is encouraged to simply purchase lemonade from one of the numerous lemonade stands throughout the region. South Louisiana Lemonade Day is a part of Louisiana Kid Power, a non-profit organization that provides fun, proactive and experiential programs infused with life skills, character education and entrepreneurship.
“I always say that I don’t have a job; instead, I have a passion. We at Raising Cane’s support Lemonade Day because we want every child to have the skills they need to chase their passion and turn it into a successful business,” said Graves. “By instilling the basics of good business in our children now, we will ensure that our children and community have a bright future.”
In closing, Georges encouraged everyone to get involved. "I am challenging the entire South Louisiana area to help recruit 5,000 kids and their families to become lemonade owners and operators all over our region on May 7!"
Over 20 corporate sponsors which include Georges Enterprises, Raising Cane’s, Chris Paul’s CP3 Foundation, the New Orleans Saints, the New Orleans Hornets, Ochsner Health System, the Youth Rescue Initiative and Lamar Advertising, as well as 35 partners including the New Orleans Hornets, the Audubon Institute , the Greater New Orleans Afterschool Partnership, Junior Achievement, the Idea Village, Boy Scouts of America (Southeast Louisiana Council), the Louisiana Children's Museum, the Jefferson Parish Chamber of Commerce and the LSU Stephenson Entrepreneurship Institute, have teamed up with Georges Enterprises and Raising Cane’s to bring Lemonade Day to South Louisiana on May 7, 2011.
For a complete list of sponsors and partners, to sign up or to learn about ways that everyone can get involved in Lemonade Day, please visit http://southlouisiana.
Lemonade Day was born in Houston in 2007, and was inspired by the lessons local entrepreneur and philanthropist Michael Holthouse taught his young daughter and her friend when they set up a lemonade stand. Since then it has grown to a nationwide program, and this year Lemonade Day will expand to 28 cities.
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1 comment:
Just heard John Georges' radio ad for Lemonade Day, which encourages children "with drive and initiative" to get involved. Clearly, that's not what the message should convey.
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